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MEDIA KIT SECTIONS |
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2007 Advertising Rates
| MAGAZINE |
Rate Base |
Inside Page |
2nd Cover |
3rd Cover |
| Turtle Magazine |
125,000 |
$3,570 |
$3,927 |
$5,375 |
| Humpty Dumpty's Magazine |
90,000 |
$2,400 |
$2,640 |
$2,520 |
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| Preschool Combination Package: Combination buy of Turtle and Humpty Dumpty's Magazine. 215,000 subscribers ages 2-6. Rate reflects a 5% discount. Cost $5,092 for inside page. |
| MAGAZINE |
Rate Base |
Inside Page |
2nd Cover |
3rd Cover |
| Children's Playmate |
40,000 |
$990 |
$1,089 |
$1,040 |
| Jack and Jill |
140,000 |
$3,998 |
$4,398 |
$4,198 |
| Children's Digest |
78,000 |
$1,800 |
$1,980 |
$1,890 |
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| Elementary Combination Package: Combination buy of Children's Playmate, Jack & Jill, Children's Digest, ages 6-12. 258,000 subscribers. Rate reflects a 5% discount. Cost $6,449. |
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| Inside Page printed on #40 uncoated paper stock. Premium Cover positions printed on #80, coated No. 3 paper stock. Call for insert card rates. |
COMBINATION PACKAGES, SPECIAL BUYING OPPORTUNITIES & DISCOUNTS
Children's Better Health Institute Combination Package:
Combination buy of every CBHI publication (473,000) subscribers rate 2-12 reflects a 10% discount. Cost: $10,390.
Discounts:
FREQUENCY discounts apply within a group/title during a contract year and is as follows: 3 insertions, 5% discount; 5 insertions, 8% discount; 7+ insertions, 12% discount. MAIL ORDER discount is 17%. No other discount applies. AGENCY COMMISSION is 15% to recognized agencies that supply appropriate production materials. Any conversion made by the Publisher will be re-billed at cost. CASH DISCOUNT is 2%, within 10 days. 1.5% per month due on unpaid balances beginning 45 days after date of invoice.
Black And White Rate: Deduct 10% from 4-Color Rates.
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